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Local Business Marketing

How To Get Customers: Local Business Marketing

Posted onFriday, 12 July 2013

Tagged withSyndicateMarketing

Are you good at what you do, but frustrated because only a small number of people know who you are?

Look. You can have the best product or service on the market, but if nobody knows about it – you’re screwed! After all, no customers = no business.

I see so many talented entrepreneurs struggling because they lack the one critical skill that’s the MOST important aspect of any business: marketing.

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10 Great Google Font Combinations You Can Copy

Posted onFriday, 05 July 2013

Tagged withSyndicateFonts

The average man considers which flavor of Doritos will taste good with his Heineken. The sophisticated man considers which cheese will pair well with his choice of wine. The designer of course considers which two fonts will look great on the same page.

Today we’re going to use the Google Font API as a playground for mixing fonts and finding ideal pairings.

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Three Ways to Say No to People Who Want to Pick Your Brain

Posted onTuesday, 04 June 2013

Tagged withSyndicate

Through your blood, sweat and tenacity — you’ve gained a lot of experience and expertise. Things are really starting to come together. Everyone you know is taking notice, but unfortunately…

You’re now drowning in constant requests from friends who want to “have coffee and pick your brain.” But the truth is…

a. You don’t freakin’ have time for coffee right now.
b. You don’t want to have your brain picked.
c. And, if you did, you’d wanna get paid for it!

If you’re tired of ignoring these emails and feeling guilty about it, this episode of MarieTV is for you.

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10 Little-Known Apps That Entrepreneurs Can't Live Without

Posted onTuesday, 30 April 2013

Tagged withSyndicate

Recently something terribly obvious--yet powerful--occurred to me: If you want to achieve things that no one else has done, you need to do things no one else does.

So, I thought, who achieves things that very few do? I made a list of the top 10 entrepreneurs that I learn from daily. Then I thought, which things are they doing that could really help more people? When I emailed the idea to my Fast Company editor, she came back with something I found valuable:

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How to attract freelance Drupal work

Posted onWednesday, 17 April 2013

Tagged withDrupalSyndicate

Freelancing is a very satisfactory way of earning a living. The money can be quite good, and the freedom you get is priceless. In a time where job security is an oxymoron, freelancing is sometimes the only avenue, even if temporarily.

For most freelancers, the primary concern is uncertainty of the income stream. You are not being paid a regular income each month. Instead, you need to go out and look for work, and sometimes things may be dry for a few weeks, which can be very stressful.

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Responsive Site Redesign: 4 SEO Considerations

Posted onSaturday, 23 March 2013

Tagged withSEOSyndicate

Whether you've already decided to go responsive or you're still considering a responsive site redesign, there are some things you'll need to look out for from an SEO standpoint.

Above the fold issues, content strategy, internal links, and mobile specifics can trip you up.

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How E-commerce Startups Are Marrying Content & Commerce

Posted onSunday, 17 March 2013

Tagged withE-commerceSyndicate

Facebook, Twitter, Pinterest and Instagram have given rise to a new age of content creation, and while ecommerce startups are typically focused on selling online, increasingly they’re turning their attention to content as a means of building an audience. Content and commerce are no longer mutually exclusive, with companies profiling designers, blogging about how to use their products, and generally providing a more editorial slant to ecommerce sites.

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Creating a Custom Apache Solr Facet in Drupal

Posted onTuesday, 19 February 2013

Tagged withSyndicateDrupalApache Solr

Apache Solr provides a much higher performance search for sites with massive amounts of content when compared with what Drupal can do out of the box. It also provides what's known as “faceted” searching. In this example, the website has several different node types, and the search results need to be able to be filtered based on node type. The node types we're working with are Products, Accessories, Pages and Literature.

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6 Indispensable Free & Freemium SEO Tools

Posted onThursday, 06 December 2012

Tagged withSyndicateSEO

When you are working on search engine optimization for your own business or for a client’s website, you will need some great SEO tools. If you have the budget, you can certainly pay for the best SEO tools the Internet has to offer, but if you don’t, then free and freemium tools are the alternative.

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The difference between width:auto and width:100%

Posted onSunday, 18 December 2011

Tagged withSyndicateCSS

When adapting a layout for different viewport widths (a.k.a. responsive design) or media (like print), it’s common to reset any float and width values on major layout blocks to linearise their display.

Unfloating a floated element is as simple as specifying float:none. Width doesn’t seem to be quite as straightforward – lately I’ve come across several cases where people use width:100% to undo explicitly specified widths when they should be using width:auto instead. So here’s a brief explanation of the difference.

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