SEO

by Mark Daoust

Every SEO expert has their own set of rules as to how they believe Google ranks websites. Most of the time, these rules tend to vary slightly from one another. But what does Google tell us? Fortunately they gave us all the guidelines we need. This article will look at these guidelines in depth.

Make a site with a clear hierarchy and text links. Every page should be reachable from at least one static text link.

Your website's navigation is the foundation of your entire website. It binds all the pages together into a common theme and provides a clear vision to your website visitors.

Clear navigation is extremely important for search engine spiders. Spiders want to find as many pages on your website as possible. However, if your navigation is confusing, or worse, incomplete, search engine spiders will not discover your entire website.

by Titus Hoskins

Can any new search engine beat Google, probably not, mainly because Google isn't going anywhere but up. It is the dominant search engine with around 72 percent of U.S. online searches and its percentages are much higher in other parts of the world. (Source: Hitwise) However, there are some serious new competitors that may just take a bite out of Google's rosy search numbers. Never know, one or several of them, may just give Google a run for those all important search engine dollars.